We briefly introduce you to the creative methods and tools
In teams of 5-6 you’ll apply them to reinvent or create a product with our help
Your guides to creative methods
Marketing Manager at Pernod Ricard with 15 years of experience. Has worked with more than 50 local and global brands and sub brands. Design-thinking practicioner
More than 10 years in marketing, ex-head of brand and communication design at Yandex.Food, helped to form an inhouse agencies in Condé Nast and other brands. Lateral thinking ambassador
Founder and CEO of IKRA Group. The author of the creative methodology CRAFT. Co-owner of the media Cossa.ru, creative agency RED KEDS, member of the club of entrepreneurs Equium.
Psychologist, researcher-analyst, instructional designer. A researcher in motivation in learning at the University of Maastricht. Co-author of CRAFT/ ed methodology in education.
Product strategist, consultant, coach. Has been managing teams and business units for 8 years. Has launched IT products on the international market, reengineered production processes in IT with a multiple increase in profits.